Freelance Fundi

the virtual writing portfolio

Popping in, buddy. With or without your permission…

*Published on JHBLive on 26/10/10

Something is causing a stir on the Johannesburg retail scene. It’s there one moment. And gone in the next. Good try but no…we’re not talking about that oh so valued commodity called electricity (THAT would impede the retail experience altogether). We’re talking “Pop Up”…

The Pop Up Store is a new phenomenon in the South African retail industry that has been creeping up on consumers in drips and drabs. And because they are so sporadic, it’s a bit hard to spot them. And they’re even harder to spot when you don’t know what it is you’re looking for. Thankfully, Adrienne Wiggins, owner of the Rewardrobe Pop Up, puts the concept into perspective – “A Pop Up Shop is a store that sets itself up temporarily in different locations to create a buzz among its customers.”

 The Pop Up Shop can be hosted by one retailer or it can be a collaborative effort as Nola Williams, from the Stuff That’s Nice Pop Up, explains. “Often individual designers team up to draw like-minded [sellers] in gallery-like spaces or interesting venues,” says Nola. Her description brings to mind one particular Pop Up. Every month Deer Hunter, a shop in Greenside, hosts a sale where space is provided for other people to have their very own Pop Up Store. Called ‘junksale,’ this Pop Up sees a collective of designers, students and stylists selling goods from their own labels. You can pick up anything from vintage clothing, to handmade jewellery, to handbags. And…they’ve got a loyal fan-base which has been scooping up all the hot items, while you’re reading this article wondering, “Why haven’t I been there?” Read the rest of this entry »

High Tea at Contessa

*Published on JHBLive in 19/10/10

It’s high time you have tea in a very queenly or kingly fashion. And The Contessa Tea Shop has gone the distance to make sure they recognise the king and queen in you.

Situated just around the corner from Rivonia’s shopping district, the Contessa Tea Shop was the first of its kind in 2005. Read the rest of this entry »

Tholi B? Ahem. That’s Mr. Bologo to you…

*Published on Celebrity SA on 13/10/10

As a radio and TV personality, Tholi B has always been an active player in the comunications industry, but now the host has taken it to another level – the level of a real player. This radio jockey has gone corporate with his new CEO status and now, when you catch him in his business attire, remember to drop the B and refer to him as Mr. Bologo…cos he’s a high roller, now!

Celebrity Talk Tone Mobile and Digital Marketing, a new, trendy mobile portal, is the company that bagged Mr. B. It will be a platform for celebrities to enhance and push their product globally through content downloads, sms/text competitions, MMS brand promotions and so on. And being a celebrity platform, don’t think that they stopped their hand-picking with Tholi. Celebrity Talk Tone has also brought soccer players, actors, other radio jockies and many more celebrities on board. Their voices are now downloadable as cellphone content. Apart from getting 24 hour access to your fave celeb’s voice, users can also…wait for it…drumroll please…chat to them via the social networking feature Celebrity Talk Tone offers. Accessing breaking news is merely another added benefit.

Tholi B has earned his stripes in the radio and TV industries through his show ‘Room 69′ on YFM (weekdays: 18h00-21h00) and on ‘Ba Kae’ on SABC1.

*Published on Celebrity SA on 13/10/10

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